HELPING BRANDS GROW AND REACH NEW MARKETS
With experience of over 25 years of leading and directing global wholesale sales, marketing and product teams working with A-list brands such as Tommy Hilfiger, Levis, Esprit, Adidas, Puma along with SME sized businesses. Extensive knowledge of Men’s and Women’s apparel, footwear, and accessories in fashion and sports across a multitude of tiers from discount to luxury including independent stores to multinational chains.
A NEW WAY OF WORKING
Strategically implementing wholesale and retail plans to maximise sell-through and profit through seeking “New Business”, making the “Big Bigger” and creating “Experiences that Count”.
Adopting an agile strategic 360 approach to include: Category management, Service and support, Owning the shopfloor, Owning digital, Marketing & social media & Negotiation.
SECURED BY RESULTS
Utilising resources within wholesale and retail businesses, working closely with cross function departments to report and feedback, maximise learning, understanding to continuously improve and drive sustainable and continuous customer and consumer adoption, brand visibility, sales, sell through and profit.